The Real Client Data We Found in April
Every month, we review the real data from our clients’ various digital marketing streams (YES! We ACTUALLY do that!) This is a sneak peek into what we found. We did the work for you and compiled all the best tips into one blog post. You’re welcome đ TL;DR The law firms seeing the strongest growth […]
Daily Posting Is Not a Marketing Strategy for Law Firms
You posted five times this week. You scheduled reels. You shared a quote. You explained a statute. You stayed consistent. So why are the phone calls not increasing? This is one of the most common frustrations we hear in conversations about law firm marketing strategy. Attorneys are investing time into content. They are showing up […]
How to Take Your Law Firmâs eNewsletter From Drab to Fab
If your eNewsletter feels more like a monthly obligation than a powerful marketing tool, youâre not alone. Many law firms send newsletters filled with long paragraphs, legal jargon, or recycled content that readers skim right past. And when that happens, the newsletter stops doing what itâs meant to do⊠build connection, spark engagement, and keep […]
10 Social Media Post Ideas That Actually Worked (And Will Work Again)
You know whatâs funny? The posts that go viralâor, okay, letâs say âgo locally mini-viralââfor estate planning and elder law firms arenât the ones you’d expect. Not the ones with pristine infographics. Not the 700-word breakdown of trust administration. Nope. Itâs the âHappy Birthday, Susan!â photo in the breakroom. Itâs the grainy video explaining probate […]
Forge Deeper Connections with Your Audience With This Age Old Technique
In the realm of estate planning, where the complexities of law intersect with the deeply personal matters of family and legacy, storytelling emerges as a potent tool for attorneys seeking to connect authentically with their ideal client avatar. Thatâs right. The age-old technique of telling stories is still one of the best modern methods of […]